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Custom Sales CRM

A platform to capture leads, move opportunities through the pipeline, quote with PDF, follow up via WhatsApp, and measure sales performance.

CRM Pipeline Quotes WhatsApp Reports
CRM Comercial a medida

Commercial CRM designed for sales teams that need order: capture prospects, prioritize opportunities, quote with professional backing, and follow through to close, with real visibility into the funnel and collections.

Pipeline PDF quotes WhatsApp Campaigns Reports

From first contact to close, in one place

Many companies lose sales not from lack of interest, but from lack of follow-up: leads in spreadsheets, loose PDF quotes, and messages scattered across WhatsApp and email. This CRM centralizes commercial operations so every salesperson knows what to touch today and which opportunity is ready to move forward.

Without CRM

  • Prospects in lists with no priority or history
  • Invisible funnel: unclear what stage each opportunity is in
  • Quotes made by hand, with no payment control
  • Follow-ups that depend on the salesperson’s memory
  • Little clarity on which campaign or channel brings better leads
VS

With the CRM

  • Prospect base with score, industry, zone, and actionable contact
  • Visual pipeline with clear stages and drag between columns
  • PDF quotes, installments, and currency (Q, US$, €)
  • Sales calendar and follow-up reminders
  • Reports on closes, quoted, collected, and performance by industry

Así se ve en pantalla

Una vista compacta del sistema: navega entre módulos sin salir de la página.

Secure access Sales board Today's priorities Prospects database Visual pipeline Social campaigns Sales calendar Message templates Business reports Solutions catalog
Secure access Sign in by user with your company's identity.

How it supports the sales team

The system guides the opportunity from entry until it is closed or archived, connecting capture, qualification, proposal, and collection in a single timeline.

1 Capture Forms, social campaigns, import, or segmented prospecting.
2 Qualification Score, pipeline, and recommended offer by business industry.
3 Proposal PDF quote with installments, WhatsApp send, and status tracking.
4 Close Won or lost with reason, reports, and collections visibility.

Everything the solution can include

Capture and pipeline

Organized prospects ready to act on.

Prospect base

Filters by industry, status, zone, municipality, and custom segments.

Opportunity score

Prioritize who to contact first based on digital profile and potential.

Kanban pipeline

Stages from New to Won or Lost, with visual drag-and-drop.

Import and export

Bulk lead upload and CSV export for backups or analysis.

Communication and campaigns

Less time writing, more time closing.

Integrated WhatsApp

Direct contact, quote sending, and bulk actions from the list.

Meet and email

Quick links to schedule meetings or write to the prospect.

Parameterized templates

Messages with variables for company, contact, offer, zone, and industry.

Social campaigns

Channel landings with captures, clicks, and suggested publish text.

Quotes and collections

Serious proposals, with payment control.

PDF quote

Ready-to-send documents with numbering, totals, and terms.

Installments and currencies

Payment plans in quetzales, dollars, or euros with status per installment.

Overdue payments

Board alerts and reports when an installment is due unpaid.

Control and decisions

Visibility for management and daily operations.

Sales calendar

Follow-up and activity calendar by day and by salesperson.

Automatic reminders

Follow-ups and pending collections without relying on loose notes.

Business reports

Close rate, funnel, quoted, collected, and breakdown by industry.

Solution catalog

Offers by industry (web, CRM, ERP, apps) to recommend and quote faster.

Built for teams that sell B2B services

The solution adapts to your business industry —retail, health, services, industry, and more— with user access, roles, and an experience designed for salespeople in the field and in the office.

Secure access Users and permissions to protect commercial information
Local segmentation Department, municipality, and zone for prospecting in Guatemala
Multi-industry Configurable industries: pharmacy, restaurant, clinic, retail, and more
Mobile-friendly Interface usable from laptop, tablet, or phone on the road
Connected landings Forms and campaigns that feed the CRM automatically
Built for you Developed by Paseo Web around your real sales process